Hi guys! I’m back today continuing our conversation about brand voice.  Last week I overviewed the importance of establishing core values for your brand and weaving them throughout both your decision making and your content.  Today, I want to continue the discussion about brand voice through the lens of storytelling, and specifically share tips for […]

Last week we talked about the two pillars of branding: brand voice and brand visuals.  I want to spend some more time unpacking each pillar and walking through some action steps you can take to build your brand from the roots up.  In order to make sure your brand is rooted in an authentic, meaningful […]

Learn how to use your branding to create a brand that is authentically you through brand voice and brand visuals – the 2 pillars of branding

What is the difference between a brand and branding? Your brand is the story, your branding is the storytelling mechanism. Your brand is the promise, your branding is the whisper of the promise. Your brand is the what, your branding is the how. Let’s unpack this.  Brand In the moment when you decided you wanted […]

Hello Everyone! Amanda here and I am taking over the blog today! I am personal brand photographer and I provide personal brands & small businesses with an enriching, enjoyable experience meant to create curated imagery closely aligned to your brand and personality, that will help you to build your online presence and find your ideal […]

Are you a small business owner trying to create some brand recognition and grow your leads? Read on to learn about finding and connecting with your ideal client as a creative entrepreneur.

Let’s talk about fonts for logos and branding. I bet right now without even having to Google it, you could mentally picture the font used by Target in their logos and marketing. What about Facebook? Or Ford?

Fonts, also known as typefaces in the graphic design world, are a central piece to the visual identity of your brand. You can significantly increase brand awareness and credibility by choosing 2-3 brand fonts that you use across your designs.

Learn how to identify a color palette for your brand and grab my free Canva template for organizing your color codes. Check out my favorite resource for finding colors to use in my designs!

Learn more about how to create a presence online that connects with your audience. This post overviews the most important elements of branding and how it influences the customer experience.