Not sure where to start when it comes to branding? Read for an overview of my process step by step: where to start with branding your business. Phase 1: Brand Identity Look, I know. It’s tempting to dive right into branding by thinking about colors and logos and websites. But, promise you that’s not the […]

Hi guys! I’m back today continuing our conversation about brand voice.  Last week I overviewed the importance of establishing core values for your brand and weaving them throughout both your decision making and your content.  Today, I want to continue the discussion about brand voice through the lens of storytelling, and specifically share tips for […]